{"id":8835,"date":"2015-08-27T11:17:19","date_gmt":"2015-08-27T01:17:19","guid":{"rendered":"http:\/\/wp.architecture.com.au\/news-media\/?p=8835"},"modified":"2016-05-30T13:54:36","modified_gmt":"2016-05-30T03:54:36","slug":"from-the-national-president-29","status":"publish","type":"post","link":"https:\/\/wp.architecture.com.au\/news-media\/from-the-national-president-29\/","title":{"rendered":"From the National President"},"content":{"rendered":"<p><em><strong>31 Aug<\/strong><\/em><\/p>\n<p><strong>Archicentre review<\/strong><\/p>\n<p>Over the last four months, Archicentre has undergone a significant review focused on options to strengthen and ensure a sustainable future for the business.<\/p>\n<p>The outcome of the review was a series of recommendations from the Archicentre Board to National Council, outlined below.<\/p>\n<p>All recommendations were supported by National Council for immediate implementation.<\/p>\n<ul>\n<li>That Archicentre be retained as a wholly-owned subsidiary of the Institute;<\/li>\n<li>That the Archicentre Board be reconstituted to include a broader mix of skills to support both commercial and non-commercial operations.<\/li>\n<li>That the existing &#8216;integrated&#8217; management approach be retained while a new Board is constituted, recognising that management changes may be made as a next step by a new Board;<\/li>\n<li>That the sale of all &#8216;Archicentre&#8217; services revert to being sold under the Archicentre brand (instead of Ask an Architect) and that a targeted marketing campaign (within the current Archicentre budget) be delivered to support this change;<\/li>\n<li>That Ask an Architect brand be explored by the Institute Marketing and Communications team with a view to becoming a consumer focused portal for the benefit of all Institute members;<\/li>\n<li>That these changes be implemented immediately, noting that changes to Board structure will likely take up to 6 months to conclude.<\/li>\n<\/ul>\n<p>This shift in brand back to Archicentre has come about as it has become evident that while the brand is slowly building a profile, associated service bookings and revenue are not increasing.<\/p>\n<p>The shift in brand back to Archicentre as the single brand under which all services are sold and all PR\/media activity takes place is being implemented immediately.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Public outreach events<\/strong><\/p>\n<p>World Architecture Day is 5 October. This kicks off a series of public events\u00a0during October and November, hosted and co-presented by the Institute\u00a0around the country.<\/p>\n<p><em>ACT<\/em><br \/>\n<a href=\"http:\/\/designcanberrafestival.com.au\/news\/\">Design Canberra<\/a> \u2013 21-29 Nov<\/p>\n<p><em>NSW<\/em><br \/>\n<a href=\"http:\/\/www.sydneyarchitecturefestival.org\/\">Sydney Architecture Festival<\/a> \u2013 2-5 Oct<\/p>\n<p><em>Qld<\/em><br \/>\n<a href=\"http:\/\/brisbaneopenhouse.com.au\/\">Open House Brisbane<\/a> \u2013 10-11 Oct<br \/>\n<a href=\"http:\/\/goldcoastopenhouse.com.au\/\">Open House Gold Coast<\/a> \u2013 17 Oct<\/p>\n<p><em>SA<\/em><br \/>\n<a href=\"http:\/\/www.fad.org.au\/\">Festival of Architecture and Design<\/a>\u00a0\u2013 8-13 Oct<\/p>\n<p><em>Tas<\/em><br \/>\n<a href=\"http:\/\/openhousehobart.org\/\">Open House Hobart<\/a> and Hobart Architecture Week \u2013 7-13 Nov<\/p>\n<p><em>WA<\/em><br \/>\n<a href=\"http:\/\/www.openhouseperth.net\/\">Open House Perth<\/a> \u2013 7-8 Nov<\/p>\n<p><em>Vic<\/em><br \/>\nWorld Architecture Day event \u2013 5 Oct<\/p>\n<p>These events are a fantastic way to engage with the wider community. Contact your chapter to find out how you can be involved.<\/p>\n<p>In the lead up to the events, we will also be launching a digital public awareness campaign \u2013 more on this to come soon!<\/p>\n<p>&nbsp;<\/p>\n<p>Jon.<\/p>\n<p>Jon Clements<br \/>\nNational President.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>31 Aug Archicentre review Over the last four months, Archicentre has undergone a significant review focused on options to strengthen and ensure a sustainable future for the business. The outcome of the review was a series of recommendations from the Archicentre Board to National Council, outlined below. All recommendations were supported by National Council for &hellip; <a href=\"https:\/\/wp.architecture.com.au\/news-media\/from-the-national-president-29\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">From the National President<\/span><\/a><\/p>\n","protected":false},"author":338,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[110],"tags":[],"class_list":["post-8835","post","type-post","status-publish","format-standard","hentry","category-from-the-national-president"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>From the National President - News &amp; Media<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wp.architecture.com.au\/news-media\/from-the-national-president-29\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"From the National President - News &amp; Media\" \/>\n<meta property=\"og:description\" content=\"31 Aug Archicentre review Over the last four months, Archicentre has undergone a significant review focused on options to strengthen and ensure a sustainable future for the business. 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